Published On:June 28, 2017, 3:22 pm
Vitamins are organic compounds and vital nutrients that are essential for organism in limited amount. Some of the vitamins are vitamin A, vitamin B, vitamin C, vitamin D, vitamin B12. Vitamin B12 possesses water solubility property and it has a major responsibility in the normal working of the brain and nervous system, and the development of red blood cells that carry oxygen around the body. It has key role in the metabolism of every cell of the human body, particularly disturbing DNA synthesis, amino acid and fatty acid metabolism. Not having enough vitamin B12 is called vitamin B12 deficiency anemia, symptoms are feeling tired and weakness or have a lack of energy.
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Plants, fungi, animals and humans are unable to produce vitamin B12 within their system. Only prokaryotes (archaea) and bacteria have the enzymes necessary for its synthesis. It is structurally most complicated and largest vitamin and can be formed industrially only through bacterial fermentation synthesis, generally used to produce B12 for fortified foods and diet supplements and pills or tablets. The gummy vitamins are vitamin enriched medicines that come in the form of candies. They are consumed in case of inefficiency of B12 in the body.
The global vitamin B12 gummy market is expected to grow on rapid rate due to the convenience of consumption of the products. The compound annual growth rate during the forecast period of 2017 to 2022 is expected to be moderately high. Global vitamin market is estimated to reach USD 10 billion by 2022, with major share of vitamin B12. Huge application in the pharmaceuticals and food industry is driving the growth of global vitamin B12 gummy market.
Increasing nutrition consciousness and doctors prescribing vitamin rich diet supplements to their patients is propelling the market further. In addition, growing health concerns about children and lack of nutrition in them is driving the global vitamin B12 gummy market in a positive way. Gummy vitamins are preferred over other supplements because of their candy like appearance and taste. The only restraining factor for the global vitamin B12 gummy market is Consumers opting for natural alternative.
The key market players of the global vitamin B12 gummy market are Nature Made, Vitakem Nutraceutical Inc., Church & Dwight Co. Inc, Gimbal's Gummy Vitamins, Nordic Naturals, Life Science Nutritionals Inc, Dr.Formulas, Rainbow Light Nutritional System, Nature's Bounty Inc., Hero Nutritionals Inc. and Smart Pants Vitamins.
According to gummy types the global market is split into; Strawberry, Cherry, Raspberry, Rainbow, Lemon and Others. On the application basis the market is classified as; For Kids and For Adults. Geographical segmentation of the global vitamin B12 gummy market is given into regions which are; Europe, North America, Middle-East, Latin America, Southeast Asia, Asia-Pacific, Africa and rest of the world.
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